Genesis is a Leading Market Research Company in India
Genesis is a leading market research and business consulting organization based in Pune, India. Established in the year 1993, the Company has grown many fold and is a nationwide research agency offering wide range of market research, Market Survey Report on Demand Estimation, Customer Satisfaction, Imapact Assesment Studies etc. The Company is also offering consulting in Corporate Social Responsibility and preparation of export marketing services to explore business in developed countries in the world. Market Survey Reports help you in analyzing markets and developing business strategies accordingly. Genesis is widely regarded as one of the best market research companies in India. Genesis works in the areas like FMCG, Automobile, Durables, Telecom, Banking & Insurance, IT/ITes, Education, Chemicals, Engineering, Healthcare etc. Genesis has all India presence through its branches in Mumbai, New Delhi, Bangalore and Chennai and field Office in Hyderabad, Bhopal, Ahmadabad, Cochin and Kolkata . Genesis has a wide range of clients in India and International clients from USA, Europe, Japan, Korea etc. The Company delivers quality and action oriented results in cost effective manner. The Company is also a member of ESOMAR & MRSI, the professional bodies of the market research industry in the world.
The key people in the organization includes MR executives, consultants, data analysts, field managers, quality control, client servicing having worked in various leading MR companies worldwide. Genesis boasts of getting repeat assignments from all its clients may it be domestic or international. The Company, on its list of clients, have top notch clients from domestic and international market in the industry like Thermax, Mahindra and Mahindra, TATA, Reserve Bank of India, Kirloskar, Big Bazar, Cummins (Domestic), Hussey Seating System (USA), TUFTS University (USA), EJIW (USA), MNI Indicators (UK), Wish (USA), FUZI, KAIZAI (Japan), EC21 (Korea) etc.
About Our Mentor & Director
Dr.Anil Dhaneshwar is Masters in Management, Bachelor of Laws and Ph.D. in CSR. Also completed CAIIB (Both Parts) and IICA Ceritified Corporate Trainer on CSR. He also completed CAIIB (Both Parts) and is IICA Ceritified Corporate Trainer on CSR. He has also completed 1 Year Certification Program of The Centre for Promotion Imports from Developing Countries (CBI) Netherlands on International Marketing as well as CSR. with over 25 Years of experience in Market Research (Primary & Secondary). Before this he was working Executive & Head of Market Research & Feasibility Studies Division of a large reputed Market Research & Consulting organisation in india. Has successfully handled over 1,000 market research assignments across various industry domains like Oil & Gas, Power, ICT, Automation, Transportation, Logistics, Chemicals, Automotive, Industrial Products, FMCG, Telecom, Banking Insurance, Retailing etc. Has offered services to many multinational companies to make them grow global by identifying opportunities and giving them marketing & business development strategy. He is a visiting faculty to many management institutions on marketing and market research. He is a fellow of ESOMAR & MRSI. He is also IICA Certified Corporate Trainer and Consultant on Corporate Social Responsibility in India.
He was felicitated as Most Influential Market Research Professional in the CMO Asia and World Marketing Congress recently organised in Mumbai, India. He is widely travelled in and outside India on various Market Research Projects to countries from North America, Europe, Middle East and Far East.
Suseem Dhaneshwar as Director (Operations)
Suseem holds an MBA and BBA in Finance with a work experience of more than 8 years with the country’s leading organisations in the financial services domain before progressing to market research and consulting. As the Director (Operations) he looks after team management, work allocation, quality control, data validation and overall supervision across India. He works across large matrix organisations to ensure that the business plan is exceeded.
Suseem is a creative innovator, pushing the boundaries to help clients refine their innovation approaches, enabling them to get to market faster, with bigger and more sustainable launches. Clients benefit from his wealth of knowledge, his experience with tackling big issues and navigating internal stakeholders, delivering expertise and recommendations that generates higher ROI.
Hemangi Tamhane as Research Manager
Hemangi is a skilled Market Research professional with significant experience of over 12 years across various industry verticals and all areas of market research and data analysis. She is Commerce Graduate and has done Diploma in Software and PGDBA in Finance. She has extensive experience of working with topmost market research companies in India like Tata Consultancy Services, The Nielsen Company and Research International before joining the team of Genesis.
In her current capacity she leads a team of research associates and Interviewers conducting research using both quantitative and qualitative methods, analyzing data and preparing actionable reports and presentations for clients. She has handled demand estimation and customer satisfaction assignments across FMCG, retailing, BFSI, food products, education, consumables, hospitality etc. for Reserve Bank of India, Bank of India, Union Bank of India, Ummeed Finance, NAFARI, Safal, SEED Infotech, BHEL, IGL, CSL, IIFT, Child Fund – just to name a few.
Hemangi enriched her career by working with various overseas clients from USA, UK, Europe on Consumer research for Reckitt Benckiser brands (RB brands), MNI Consumer Sentiment Indicator and Business Sentiment Indicators, University of Chicago Booth School on the best managerial and accounting practices In India.
Tapan Pattanayak as Regional Head based in Bhubaneshwar.
Tapan has over 30 years of experience working in national and international organisations as State /Region Head. He has successfully worked in marketing, action research, Business and social enterprise development.
Tapan has effectively manages programmes funded by Unicef, Bill Melinda Gates foundation, SDC, MISEREOR, ICCO, USAID, Tata Trust, IFAD and Govt of Odisha. He has participated several training and conference in India and abroad.
Over the years, Tapan has contributed in sustainable agriculture and climate change by promoting environment friendly, customer accessed and economically viable products and services with more emphasis on women farmers living in rural areas. Hence the projects helped to develop Women entrepreneurs in the village across the country. He has worked in the areas of women entrepreneurship, children, agriculture, rural development, education, water, healthcare and social sector in general. Tapan penned a book titled, “DAWN” on Pre childhood stimulations which is being used for development workers and others who works in Child Development Projects. Tapan is a postgraduate in Anthropology, with a specialization in Social Anthropology.